CCPE’s Flexible Management Training Programs
now available in French

Background

Did you know that over 25% of Canadian pharmaceutical organizations don’t offer any form of training to their Sales Managers? Did you know that fewer than 50% have a formal initial training program and fewer than 25% have a structured development program for high potential candidates?(1)

It isn’t any more encouraging for Brand Managers. Over 75% of Canadian pharmaceutical organizations don’t offer any form of training to their Brand Managers. Fewer than 17% have a formal initial training program and even fewer offer development programs as Brand Managers gain more experience(1).

Benchmark

When beginning a new managerial position, most people look to large training companies that offer management courses to the public:

• Duration: 3 – 5 days
• Cost: $2,000 – $3,000 plus housing and transportation
• No formal evaluation
• Not always specific to the pharmaceutical environment
• Learning retention is usually less than 20%(2)

Brand new

Now you have another option!

CCPE is introducing the first two courses of a management curriculum (click on the title for more information):

• Managing People
• Field Sales Management

What’s in it for you?

• Just in time learning solutions to match your needs
• Short (25 h) and flexible programs
• Cost effective solutions that are easy to plan and implement

What can you expect from the CCPE learning experience?

• Cost: less than $500 ($650 for non-members) with no travel expenses
• Pharmaceutically–specific content
• Courses designed for adult learning
• Application–oriented evaluation
• Learning retention of about 50%(2)

1. CCPE 2006 Benchmarking Survey on Canadian best practices in pharmaceutical training
2. Wilbert J. McKeachie, Teaching tips: Strategies, research and theory for college and university teachers, Houghton–Mifflin (1998)

 

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